Power your B2B marketing journey

High impact content and campaigns that deliver results

Strategy | Content | Activation

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Primed for action?

If you’re responsible for driving revenue or marketing programmes in a B2B tech business, we can help get the best results. Fast.

The essential B2B marketing campaign template helps you capture and structure the right information to drive a successful campaign. It’s a proven template distilled from many years of experience.

Whether you’re working with an agency (we hope it’s us!) or an in-house team, it’s a great resource to capture and structure your insights and ensure you get the outcomes you need.

Let's get started 

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An approach that works

For over 11 years, we've crafted successful campaigns for B2B blue-chip and high-growth tech clients like SAP, Sitecore, Adobe, Anaplan, Xerox and Mimecast.

In that time, we've fine-tuned our methods, learning what truly works and putting it into practice.

The result? The Fusion Approach, our comprehensive framework for developing campaigns, that includes strategy, content and activation.



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Strategy

Strengthen your messaging, positioning, customer journey and content mix.

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Content

Bring your story and value to life through compelling assets that earn the next click.

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Activation

Optimise your channels to market to help your audience discover your value. 

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How clear is your content strategy?

To help you clarify and optimise your content strategy, we’ve developed a free resource kit designed specifically for B2B tech businesses. It's packed with expert advice and a series of easy-to-use guides and templates you can use today. Did we mention it's free? 

Register now to get your copy

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Latest insights and news

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Impact that matters

Content marketing powers your business and supports every stage of the customer journey. It’s programmatic, creative and measurable. It’s strategic, engaging—and above all—it’s value-driven.

We provide content strategy, production and activation expertise to help you deliver content programmes.

How can we help?

 

benchmarketing for excellence

 

It's SMART to Benchmark

Whether you’re looking to enhance ABM, bolster lead generation or empower your channel, “benchmarketing” is the answer.

With an interactive benchmarking assessment, aligned to your core themes and solutions, you can increase engagement and create value for prospective buyers. And to accelerate your success, we build and brand the assessment in a matter of days not weeks, along with a complete toolkit of assets to drive adoption.

What's it called?

It's the SMART Benchmark Toolkit.

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Client Carousel Images - 600x350px_SAP Concur

Marketing Fusion are a great team, with a strong can-do attitude, no matter what the task is at hand. Super professional, prompt, with an 'always open' door whether you're concocting ideas, or running through logistics. I can't recommend this agency enough, especially for the IT sector. They have great ideas, best-practice approaches with a very high standard in executional quality.

Jess Turner, EMEA Channel Marketing, SAP Concur
Client Carousel Images - 600x350px - Opus 2

We enjoy working on a variety of projects with Marketing Fusion. They always listen carefully and respond with creative and thoughtful ideas. The best part about working with the team at MF is their culture - they work like an extended team rather than an external provider. I always appreciate the huge amount of passion, energy and focus they bring to every project.

Arunn Ramadoss, Head of Marketing, Opus 2
Client Carousel Images - 600x350px_SAP Concur

It feels like Marketing Fusion are an extension of our internal marketing operation - they know our business really well and it’s evident in the content that gets written and the style they’re able to adopt on everything. I love the can-do attitude and the creative intelligence that gets brought to every project. There’s no ego, no hot air. They just get on with business.

Lara Edwards, Senior Content and Social Media Manager (UK SMB) at SAP Concur
Client Carousel Images - 600x350px_SWARM

Marketing Fusion skillfully blends creativity and practicality into a brand narrative that genuinely resonates with our audience. Their eagerness to bring added value to our small marketing team has effectively extended its reach and power. Our experience with them goes beyond marketing services – they provide peace of mind, the freedom to concentrate on our main goals, and a partnership that fuels growth.

Holly Self, VP Marketing, SWARM Engineering

Join the team!

Our team is bursting with talented individuals from all corners of marketing and we’re growing! Could we be a good fit for you?

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